Boil Selected to Spearhead Rebranding of MJ Hudson Subsidiary in ESG Advisory

Antwerp,  June 20, 2023
This strategic collaboration marks a pivotal moment for both organizations as they join forces to amplify the subsidiary’s brand presence and enhance its impact on the ESG landscape. With its expertise in brand strategy and creative solutions, Boil has consistently delivered transformative results for a diverse range of clients. The agency’s proven track record in building successful brands and aligning them with the evolving needs of the market positions them as an ideal partner for this crucial undertaking.

The subsidiary of MJ Hudson specializes in ESG advisory services, playing a vital role in guiding companies towards sustainable practices and responsible business conduct. By engaging Boil’s team, the subsidiary aims to unlock new opportunities, refine its messaging, and elevate its brand positioning in the fast growing ESG arena.

“We are thrilled to collaborate with MJ Hudson’s subsidiary in this exciting rebranding endeavour,” said Philippe De Puydt, managing director at Boil. “We recognize the importance of their work in the ESG space, and we are committed to creating a powerful brand identity that accurately reflects their culture and commitment to sustainability. Together, we aim to make a lasting impact on the ESG landscape.”

About MJ Hudson

MJ Hudson is the end-to-end solutions provider to the US$100 trillion+ asset management industry, specialising in its fastest growing segment, private markets (including private equity and venture capital).

The Company offers investors access to the growth in private markets as a tech-enabled ‘picks and shovels’ play.

Founded in 2010, by CEO Matthew Hudson (a private markets lawyer and former fund manager), MJ Hudson was admitted to the AIM market of the London Stock Exchange in 2019. The Group has grown to more than 300 professionals, serving more than 1,000 clients, across the globe, including some of the industry’s largest players and 18 of the FTSE 100.Top-ranked in the Benelux

About Boil®

Boil® is a brand growth agency dedicated to propelling ambitious challenger brands on their journey towards growth.

Fueled by purpose and driven to make an impact, challenger brands distinguish themselves through their unique missions, paving the way for new market categories.

Boil supports these brands by first establishing their positioning, category design, and brand strategy, followed by assisting their go-to-market approach with a tailored digital growth plan and website services.

Based in Europe, Boil serves clients worldwide, including names such as Sony Music, Dingbats, Friesland Campina, Apex, Idalko, dScribe, Nett, and Gutsy, ...
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